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WRITING 

Improve your content.

 

Win friends and influence people with powerful writing.

What I help with

  • News, insight, thought leadership, brochures, case studies and digital content. 

  • Research, interviews, copywriting, content writing, editing and proof-reading.

  • Internal and external communications.

What you get

  • Clear messaging.

  • Compelling stories.

  • Words that resonate with your audiences.

  • Inclusive language.

  • Consistency.

  • Peace of mind.

Typical projects

  • Articles on hybrid working, inclusion and sustainability for Praxity, the world's largest alliance of independent accounting firms.

  • Stories for an exhibition by The Proper Blokes Club to help break the stigma of men's mental health.

  • A report on the future of London for AECOM, the world's No.1 infrastructure company.

  • Marketing content and thought leadership for comms agencies in the UK and UAE.

  • Digital content for fintech companies in the USA, Sweden, Chile and Colombia.

Who I write for

You

  • Business leaders, managers, technical specialists, marketing experts and creatives.

  • SMEs, digital agencies, charities, international companies and not-for-profit organisations.

 

Audiences

  • Colleagues, associates, friends, employees, suppliers, customers, users...people you want to connect with.

  • Stakeholders in sectors as diverse as finance, energy, property, construction, engineering, education and marketing.

 

How can I write with authority for such a wide range of audiences? By working with you to understand your organisation, your information, and the people you need to reach.

Added value

Start with a clear briefIf you need some guidance, I can help you pinpoint what you need to say, how to say it, and to whom. 

 

I research what you do and your target audiences to make sure what I write will resonate with the right people. Depending on your needs, I interview experts to gain understanding and add weight. Then I write compelling content, always mindful of your readers, SEO, tone of voice and brand.

 

I can also enhance existing text to improve clarity, relevance and consistency. If you just need a fresh pair of eyes to check for typos, errors and meaning, I can do that too.

I am flexible, reliable and responsive. I keep you informed of progress to meet your deadlines and objectives. If something's not right, I tell you. I work with you to achieve the best possible outcome.

Experience

I am a qualified newspaper journalist, copywriter and content writer with 25 years' experience writing digital and printed content for SMEs and international organisations. 

I have worked for publishing companies, digital agencies and not-for-profit organisations, both as an employee and as a freelancer. My articles have been published in newspapers, magazines and online, for internal and external audiences.

You are in safe hands.

Awards

My client Praxity, the world's largest alliance of accounting firms, won Campaign of the Year and Thought Leadership Initiative of the Year. Judges cited my ‘topical’ and ‘thought-provoking’ articles on remote working, inclusion and sustainability. Well done team Praxity!

Read my content in Praxity's digital newsletter.

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